Display · Smart Retail

In 2016 we had the opportunity to design for the Smart Retail company an interactive information display intended to offer information and advertising at establishments.

For this project we worked in several options that differed mainly in their structure and that were based on their costs, technologies and processes used for their industrialization. The client asked us to study different investment and unit cost paths. Two variables that act as communicating vessels and that many of our clients always want to explore to decide if they prefer a bigger investment or a higher unit cost.

The different design options offered high-level functional displays. And allowed customization in order to be adapted to each destination brand.

Structurally, all the options proposed anti-vandal covers. Inside, the electronic solution and the screen were safe. In turn, that screen case allowed both assembly and subsequent maintenance.

Some of the options allowed rotation to offer a better reading from certain positions.

These formal languages ​​are frequently used today, but we were among the first to raise them.

(The trademarks shown were used to give context to the project and to show customization possibilities.)